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Bassi

VS

Men's Face Wash

Bronze Cannes Lions

Social & Creator

He declared a war against face wash. 

So we declared a war against him. 


What do you do when India's Top Stand-Up Comedian roasts you?

You play along and have fun. 


And what happens when you have fun?

You get meme-d, pr-d and shared.

And what happens then?

You sell-out on the top 3 quick commerce platforms and increase searches by 5000% for the brand, and category. 

#booyeah

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